Chairman's Message

“Since 2003, the South African Business Council has been promoting and developing South African business interests in the UAE. We proudly support our members through creating opportunities for South Africans to CONNECT to an economic and community ecosystem, FACILITATE business to reach and serve the Middle Eastern marketplace, and ACCELERATE businesses to grow and expand in the Middle East.Through a series of initiatives such as Youth Development, Entrepreneurship Resilience, Women in Business and Industry Titans, we aim to not only build industry knowledge and excellence, but also co-create with our members and share our knowledge, support and networks.This year The South African Business Council is proud to be part of team SA in making the South African pavilion a success at the World Expo 2020, the World’s oldest and largest mega event, held every 5 years in cities around the world since its inception. Like the Olympics, which are world festivals of sports, Expos are festivals of culture, technology, innovation, design and human excellence. Our objective is to position South Africa as a globally relevant player and a nation that is able to compete with the best. Showcasing South Africa’s capabilities, as well as its strategic importance in the world. We look forward to having our members part of this journey with us.”

Paul PotgieterChairman of The South African Business Council